As part of SmartVision's rebranding project, professional video and photography were captured with the aim of reinforcing the human dimension and professional positioning of the brand. Employees were photographed and filmed in a studio, in an environment carefully prepared to reflect the company's values, with a focus on experience, technical competence, and team spirit. This visual content was developed to clearly and authentically communicate SmartVision's identity.
The institutional video and images produced were designed to integrate cohesively into the new website design, using subtle visual elements that reinforce the brand's technological identity. These materials contribute to a richer digital experience, promoting proximity with visitors and enhancing trust and engagement with the brand.